20:50:04:07Claims of superiority.

An optometrist may not claim to have superior qualifications, superior equipment available for use in the optometrist's practice, or a superior quality of service to patients, to other similarly licensed optometrists. An optometrist certified to prescribe and administer pharmaceutical agents may, however, indicate such qualifications.

Source: SL 1975, ch 16, § 1; 6 SDR 66, effective January 8, 1980; 12 SDR 78, effective November 10, 1985; 12 SDR 151, 12 SDR 155, effective July 1, 1986; 31 SDR 101, effective January 19, 2005; 49 SDR 12, effective August 14, 2022.